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Important Facebook Tips For Wellness Practitioners

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Important Facebook Tips For Chiropractors And Massage Therapists


Pink Facebook For Wellness Practitioners

As promised, the free video tutorial on “How To Use ‘Free’ Facebook for Chiropractors and Massage Therapists” is now ready for you.

This was the second most requested topic from the recent survey you participated in (the most requested tutorial was on “How To Set Up Your Own Blog Site“).

As I shared in last Friday’s update, Facebok now has 1 billion active accounts generating leads for 73% of B2C businesses (that’s you).

But there are lots of traps you can fall into when promoting business on Facebook and you don’t want to get your pages shut down.

Learn how to do it the right way.

Here’s a tutorial I recorded for you. It’s the pink Facebook, it is visual-based and designed for the wellness industry.

The videos take about 15 minutes and I have broken them down into 5-minute chunks. Make sure you watch all 3 videos all the way to the end.

Click HERE and let me know how your Facebook Marketing goes.

photo credit: iconbug
 

Facebook Adds Admin Roles With New Admin Functions

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Facebook Add Admin Roles With The New Admin Functions And Permissions.
 

Facebook Admin Roles


Facebook just released new Admin functions allowing administrators to have different roles. This is useful if you are having different people help out with different functions for managing the brand’s business page. 

The 5 new roles are
– Manager
– Content Creator
– Moderator
– Advertiser and
– Insight Analyst


What that means is that the different functions and jobs can now be performed independently by the different people with different roles and access rights.

This is particularly useful if the business outsource management of the Facebook Page to an agency. Businesses and brands can now delegate analytical and advertising work to certain people, say agencies and moderating and posting tasks to say in-house employees.


There are of course areas of overlap and that just means that these admins can cover each other’s function if necessary. The biggest takeway is that you can now control the permissions and access rights for each adminisstrator. This leads to better organisation of work as well as increase in workflow.


This table shows the rights and tasks for the different admin roles:

Facebook Roles and Functions
Facebook Roles and Functions from Facebook Help Center


To set this up, you do the following:
– Go to Admin 
– Click “Edit Page”
– On the left column choose “Admin Roles”
– Enter name and email of the new admin you wish to add
– Click on down arrow at the “Manager” button and a drop down list will appear
– Choose the appropriate role for this admin and Save


More information on this can be found at the Facebook Help Center here.


Try this and let me know how it goes!  More Tips Here if you don’t want to miss out on our regular updates.

Social Media Events And Happenings In Kuala Lumpur

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Louisa Chan Speaking – Social Media Events And Happenings In Kuala Lumpur  

Louisa Chan Spekaing at Conferences

If you are free on 21st March and would like to learn how to make effective use of digital media to communicate and network, come join me at Istana Hotel for a time of learning and fun. You can get more details by contacting us here.


Even though Social Media Week took place in February, there are still lots of events, seminars and activities in town on Social Media that you can join. We will keep you updated from time to time.


The Shiatsu Therapy Association of Australia has just published an article of mine on “How To have A More Fulfilling Clinical Practice With More Paying Clients“.


Unfortunately there isn’t a link I can point you as the article was in print format. But if you are interested to have a read, we can send you a soft copy. Just contact us here.


If you are in Australia though, you can grab a hard copy of Pointers, the Autumn edition of The Shiatsu Therapy Association of Australia. It has very eye-opening write-ups on how to work with your body.



Louisa Chan Published With Shiatsu Therapy Association Of Australia

On Resources and Tips For Your Starting And Building Your Small Business 

If you cannot join me for live events, you can still get a lot of free tips from my newsletters. Just let us know where to send these tips to! 

More seminars and speaking gigs coming up, check back here for updates!

Louisa Chan – Make social media work for you!

An Ethical Professional Online Marketing Code Of Conduct

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Online Marketing Code of Conduct
Online Marketing Code of Conduct

During the week, some of my published articles were republished on others’ sites – that is a good thing.
And some of them were modified without my permission. That is not such a good thing. And it is not allowed.
But it happens and I have written a post on this before some time back. There are lots of credible marketers and there are the minority who manipulates the systems, looks for loop holes and does things that are less than desirable.
While the internet has made it easier for self publishing and sharing, unfortunately there are those who do not abide by the codes of online marketing conduct. And it only takes a few to break the code for others to want to stay away from “Internet Marketers”; which has inherited a less than desirable reputation – and I can understand why.
So how do you deal with this as a marketer?
Do you stop sharing and giving?
Do you also join in the crowd and “go with the flow?”
It took me some time to learn this lesson of letting go. We cannot allow others’ behavior to affect how we will conduct ourselves. If you believe in abundance then you will believe in shinning brighter when the surrounding grows dim.
I enjoy writing and sharing. So long as I continue to immerse myself in online social media marketing and growth strategies for small businesses, I will have new and unique content to share so you too can benefit from my knowledge and findings. So watch this space for tips on online marketing.
Remember too that what is copied will soon be out-dated and in many cases incomplete because the person who copies typically does not see the bigger picture from which the author writes.
There is no need to take what is others and present it as though it is yours (incidentally the word for that is stealing) because there is enough resources to go round – if you know where to look and how to tap into it.
If you want to build a strong and sustaining business, you will want to build it on expertise, authority, credibility and reputation. Tricks and manipulations do not work in the long run.
I am sure there are marketers you respect and there are those whom you stay away from. So decide which ones you want to model after.
In the next post, I will share with you how you can have enough material to create your own unique content. And if you like to share with me your take on this, I like to hear from you too.
I hope you find this report useful and practical.  If you have any questions just post them at the comments below and I will be responding with either a video or a blog post.
For more regular helpful resources that save you time and give better productivity, feel free to join me on LinkedIn or on Google Plus.  And if you like you can also get a free report on how you can Master Social Media In 5 Simple Steps Using An Hour A Week.

How To Do Social Media In 1 Hour A Week

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Fundamentals On Using & Mastering Social Media

Social Media In 1 Hour A Week For You?
Social Media In 1 Hour A Week For You?

Ok so there are many many social media platforms and many new ones are added on an on-going basis.

Google+ has just been release end of June and it has already gathered 25 million users!

But before you dive into this, here’s a report I think will be very helpful. It has tips that I wish I knew when I first started on the Social Media Platforms.

It cuts through the noise and gives you what you need to leverage the time you invest in building your social media presence.

It starts with researching and go through the entire process till monitoring your posts. A must read if you are busy yet want to tap into the power of this growing social media platforms.



Mastering Social Media In 1 Hour A Week


Social Media not going away any time and it is not a fad.  To make the most of Social Media Marketing you will want to know how to use it correctly.


As it is being adopted more readily by people of all ages across all industries, local businesses and independent professionals are now needing to set up their social media presence online. These tips will save you tons of time and get you much more results. 


If you find it helpful, do leave us a comment or click the “Like” and the “+1” button at the top of this post so others too can enjoy this post.

To claim your free report on how you can Master Social Media In 5 Simple Steps Using An Hour A Week, just leave us your details.

How To Use Facebook Video Calling: The New Facebook Skype Partnership

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New Facebook Features – Facebook Video Chat

Facebook Video Calling
Facebook Video Calling

Facebook introduced another new feature as it team up with Skype. It now allows you to have video chats within Facebook with any of your Facebook friends without having to log onto another VOIP application.
I tested it briefly and while there is a little lag, I could hear the conversation clearly and I could also re size the window of the video chat.
This is a great feature for small businesses as it allows you to reach your clients and potential partners easily for a quick connect without having the both of you log onto a third party VOIP application outside of Facebook.
And your friend does not even need to have a Skype account. Now that is a big win since everyone you know seems to be on Facebook these days (apart from the 750 million people on planet earth)!
This is a free application so there is no hefty tele communication charges involved while improving work flow with your business partners and contacts.
This feature is very simple to use and lacking in features since it is still in its infancy. I believe there will be improvement soon and in the mean time, here are my findings:

  • This is a PC to PC call, I do not see an option to use it on my iphone – yet. I am suspecting that will be in the near future.
  • This is a one-to-one video call – there is no option to add more than one friend to the video call and therefore group calling is not yet possible
  • I could however place a video message if the friend I want to call is currently not available for a video chat
  • I could call anyone on my Facebook friend list (but not to anyone outside of this list) and they can either respond to the call or have a video message from me.
  • I do not see an option to control privacy or filter calls from certain Facebook friends.

So how do you initiate or activate your Facebook Video call? Here’s a 3-minute video that shows you just how you can do that.

New Facebook Feature – Facebook Video Call/Chat


Look for the video icon on your friend’s profile page or on his/her chat box. Clicking on that will initiate a video call. He or she will be prompted to download a small plug in to set this up for all future calls.
If you do not see the icons, you can go to www.Facebook.com/videocalling and get started there. It is pretty straightforward, you can just follow the instructions there.
If you find this post helpful, remember to leave me a comment and click the “Like” and “+1” button at the top of this post so others too can enjoy this post. Thanks!
You can also get a free report on how you can Master Social Media In 5 Simple Steps Using An Hour A Week.

How The New Facebook Comment Gives You More Coverage

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What is new with the Facebook Comments?

New Facebook Features - Facebook Comments

Facebook recently introduced preview links in its comment section. These preview links are not new to Facebook; they have been around in status updates. Most people are familiar with using links to lead to blog posts or YouTube videos. Links in the comment section remained as text links until very recently.
Today as I leave a link to my YouTube video and press “enter”, I see a thumbnail image of the video player with a title and description of the video. And I can also play the YouTube video right from the comment section.
While this is not a big change, it is a very convenient and effective way of leaving comments.

Why is it so? Why is this new feature important to you?

1 – It is a cleaner and more effective way of leaving comments and feedback especially when you are explaining something that requires more details or a visual walk-through.
2 – Being able to play a video in the comment section saves your readers from leaving the Facebook environment and they can still read the rest of the comments that relates to the status update.
3 – These preview links with thumbnail images for your blog posts and videos are graphic. And visuals are eye-catching. They draw attention to your comment and they stand out from other comments.
All these give your link extra exposure. And if you are using your page to leave valuable comments on others status updates, this can be a lead generator bringing others to your Facebook Page or Blog Website.

How do you do implement this change?

Simple, just leave your links as you did before and your YouTube will play at the comment section itself. Other links will be given a thumbnail image, a title and a description. You don’t need to do anything differently!
Just a note though for your YouTube Videos, you will not be able to change the description and title as you would be able to if you were to post at the status bar. This is because the image, title and description are only displayed after you clicked and submitted your link.
These are 3 good reasons why you will want to use links in your Facebook comments. I believe these will bring you more eye-balls and may even generate you more traffic.
If you want to watch my 3-minute video which explains this new Facebook feature you can visit “New Facebook Feature – Facebook Comments with Preview” or get my Free Report on “5 Steps to Mastering Social Media in 1 Hour A Week“.

How To Market On Facebook – Best Practice Guideline

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Here’s a 14-page document from Facebook on “Best Practice Guide: Marketing on Facebook”.

It not only discusses the three stages of building, engaging and amplifying with your market (the social side of things); it also covers pointers on how Facebook can help you achieve your business objectives.

These objectives are broken down into:
 

Marketing On Facebook
Marketing On Facebook

 
– The Product Creation
– Product Awareness & Branding
– Preference and Differentiation
– Increasing Traffic and Sales
– Building Royalty
– Amplifying Word of Mouth
– Gaining Insights

It is an interesting read and provides insights into how Facebook as a social platform can help you achieve business objectives.


You can read more here:

What do you think of the report?


5 Steps To Master Social Media In 1 Hour A Week

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Master Social Media In 1 Hour A Week
Master Social Media In 1 Hour A Week

In this 2-minute video, I show you my new report that details how you can master social media in 1 hour a week.

For those who wants to use Social Media but do not know where to start or do not have much time, this is for you! I have packed in a lot of powerful tips that will bring you 80% of the result by using 20% of your resources.

After you watch the videos you can just grab your free report here (see the box where you can leave your name and email on the right?)

And remember to leave me a comment or two (or your questions).
 


Video 1

 


Video 2


You can also watch the 5 Steps To Master Social Media In 1 Hour A Week on YouTube.

How To Be Found Where Your Market Is Looking For You

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Be Found On Local Searches
Be Found On Local Searches

Looking for more traffic to boost sales?  Are you using yellow pages or newspaper advertisements?

How are these media working for your?

I have just made a short 5-minute video that may be helpful to you if you are looking for more media coverage or branding.

Don’t worry, if you do not know “how” to do these. Learning about these can take time and it can get a little overwhelming sometimes. But I can show you how tap into these benefits by showing you the 20% work that gives you the 80% of the benefits. And better yet get them done for you.

Just see if this synergistic marketing mix is for you.
[S3VIDEO file=’freeline/lms/BeFound.mp4′ height=’288′ width=’384′   bgimage=’http://www.Synergymarketingpro.com/wp-content/uploads/2011/04/beseen3.png’ sitemap=’true’ thumbnail=’http://www.Synergymarketingpro.com/wp-content/uploads/2011/04/beseen3.png’ redirect=’http://WorkWithOneHeart.com/new’ wmode=’transparent’] If you like to find out more, just drop us a mail here or sign up for a free consult here.

If you find this helpful, remember to share this post with your friends and leave us a comment.
 

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About Louisa Chan

Louisa is an Author, Content Strategist, Coach and Trainer. She helps you build rewarding businesses so you have the time to serve bigger purposes.

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Get in touch anytime if you would like to find out more about having public or in-house corporate training or for for coaching for online teaching or content creation.