If your business doesn’t have a website, it’s time to get one – one with your own web address. Websites are no longer optional.
And if your website is looking dated, cluttered or if it’s not mobile ready, you’ll need a website makeover.
2 Other Neglected LinkedIn Profile Tips For Engagement You Need To Consider
This is not a new flag. No.
But it does attempt to show diversity being embraced.
Relationships are formed when there’s connection.
And that can happen when we try to enter each other’s world. [Read more…]
Are You Using a Secondary LinkedIn Profile to Speak to the Heart of Your Audience?
Have you seen the squiggly characters on some LinkedIn primary profiles?
You have one chance to make an impactful first impression and two seconds to do so.
What better way to connect with your web visitors than to communicate with them in their native language? [Read more…]
How Can I Get More Views? Content Marketing Challenges
You turn to content marketing because you want to carve out a name for your brand.
And you need traffic, lots of it.
You’ve carefully researched the topic, wrote the post and edited it ruthlessly. Then you hit publish and waited.
You wonder if anyone will read your post.
Will they?
[Read more…]
BFM Radio Series on Practical Content Marketing with Louisa Chan [Part 4 of 4]
So you are ready to include content as part of your marketing. Now what?
How do you implement content marketing for your business?
What should you look out for?
How do you set your content strategy?
Who should create and distribute the content?
[Read more…]
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BFM Radio Series on Practical Content Marketing with Louisa Chan [Part 3 of 4]
Don’t like marketing and sales?
You are not alone. Not many like the overt kind of selling or marketing.
Yet every business needs marketing and sales. And it needs to get more sophisticated as buyers get more savvy. Won’t it be great if someone bold and smart can do this for us?
[Read more…]
BFM Radio Series on Practical Content Marketing with Louisa Chan [Part 2 of 4]
You hear that 93% of B2B marketers are using some form of content marketing.
10% of these are reported to increase budget for content marketing this year. Looks like everyone is talking about content these days.
So you started a blog site and post “content”.
[Read more…]
BFM Radio Series on Practical Content Marketing with Louisa Chan [Part 1 of 4]
“Content Marketing” is a term you hear often now. But what is it? What has content got to do with marketing? And why should your business pay attention to it?
If you have these questions, tune in on Friday to the Business Radio Station and listen to BFM Radio’ conversation with Louisa Chan.
[Read more…]
One More Reason For You To Use Slideshare
Slides and presentations.
Something that you use everyday as a trainer, teacher or speaker.
Today, you have one more reason to use Slideshare.
Slideshare has a user base of 60 million users and it allows you to upload presentation slides, pdfs, and videos.
[Read more…]
7 Compelling Reasons You Want To Be A Published Author On LinkedIn
You’ve been invited to speak at an international business networking event.
No, not literally, but close enough.
Only in this case, your message will stay on after you’ve completed your speech and come off the podium.
And your voice will be heard through the power of your pen. [Read more…]