To attract savvy prospects, marketers today have to up their game and be helpful instead of just pushing salsy messages.
They are also expected to be authentic in their dealings.
There’s a definite shift from businesses being self-serving to being more client-centric.
This is not a new flag. No.
But it does attempt to show diversity being embraced.
Relationships are formed when there’s connection.
And that can happen when we try to enter each other’s world. [Read more…]
How many legs does a dog have if you call the tail a leg?
Not too difficult a question but why is there a need to call the tail a leg?
Does doing that change others’ perception?
I doubt it.