When you use the G+ platform, do you know if you own the “authorship” of the content when that is shared?
What about “author rank” or “page rank” for the content you create or share?
Do these exist on Google Plus?
How does Google Plus authorship relate to searches, both global and personalized? [Read more…]
Archives for 2014
7 Tips To Ease You Into Google+
You’ve heard that Google+ is Google and you are tempted to see what the platform is like.
But you want to ease in, no heavy duty stuff.
What’s it like? What do you do in the first 2 weeks?
[Read more…]
Does Your Marketing Educate?
Educators have been doing what marketers are recently paying more attention to:
- Using content to awaken awareness
- Educating prospects on what they need
There are lots more that business owners can learn from educators. Especially in this age where content marketing rules.
[Read more…]
How To Easily Capture What’s On Your Computer Screen
Something’s not working on you computer.
You want to describe what you see to your technical support team but she’s not getting it.
If only you can show her what you see on YOUR screen. [Read more…]
New YouTube Videos Delivered On Time
You find answers on YouTube, the second largest search engine after Google.
But YouTube Is owned by Google.
Search on these two platforms and you’ll get answers to almost every question. [Read more…]
Content Drives The Client's Journey
Using the internet to promote your business?
Who isn’t?
So you put up a Facebook Fan Page and a website. Perhaps you also set up more social media accounts. And you wait.
Nothing happens. [Read more…]
10 Free Google Tools For Delivering Lessons Online
You want to deliver online classes but wonder if you can find free tools online.
You’ve come to the right place. I have a list of completely free tools that you can use for conducting interactive, real-time video conferencing classes and workshops.
You can download the checklist of free tools below to help you get ready for your online teaching business, from preparing contract to delivering and recording classes. [Read more…]
Why Coaches, Trainers and Educators Make Great Marketers
Ever wonder how you can promote your business without being a pushy marketer?
Easy.
Just Be Yourself.
This post from Google Plus shows you what great marketing skills you already have as an trainer, coach or educator. [Read more…]
Free Content Creation Tools For The 3 Most Popular Types Of Visual Content
So you believe in Content Marketing, and you will be using more of it along with 93% of B2B marketers (according to CMI).
But what kinds of media work best for your content right now? And what tools do you need to create these kinds of content?
Without a doubt, visual content rules. Colorful images, infographs, memes and animated gifs are readily shared on social media and blog posts.
What are the popular media used for visuals and what free tools are available to you? [Read more…]
Website 101 And An Appreciation Of Google Search Results
“Can you set up my website so we can be on the first page of Google?”
Unfortunately, the answer is ‘No.’
Fulfilling the first part of this request cannot generate the result requested. The result is not solely dependent on the having a website although having one would be necessary. [Read more…]
