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You are here: Home / Archives for Local Google+ Page

Resources & Tips: June 22 2012

June 22, 2012 by Louisa Chan Leave a Comment


Resources & Tips: Local Google+ Page, New Facebook Feature and More

 

Local Google+ Page



Hi There,

Happy Friday! How’s Summer been this year?
Facebook and Google continue to evolve and so must your business!

This week, I gathered a few of these articles so you can catch up on these changes [they are not necessarily written by me].


A couple of new insights shown in studies can be adopted straight away. Knowing how your clients behave helps you plan your moves and focus. 


Some other articles involves new features you can use with steps outlined. But if you need some help or if you don’t have the time, give us a shout out and we’ll can arrange to have those done for you.


Insights That Can Help You Right Away
The Best Times to Tweet and Post to Facebook
Study: New Moms Spend More Time on Facebook After Giving Birth


Reflection And Action
Is Your Website Taking A Vacation Before You Do?
Why You Need A Self-Hosted Professional Web Presence


New Tools And Features
A New Tool for Adding Facebook Features to Your Website
Google+ Local: A New Platform for Small Business Marketing
Facebook Allows Editing



Quote For The week
Let the thankful heart sweep through the day and,
as the magnet finds the iron, so it will find,
in every hour, some heavenly blessings!
~Henry Ward Beecher


I put up a poll on the Facebook Page and would be interested to know your response.  Head over here and let me know your thoughts


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Filed Under: Blog, Resources & Tools, Social Media Marketing Tagged With: Business Growth, Local Google+ Page, New Facebook Feature

3 Important Updates From Facebook and Google That Can Change Your Business

June 8, 2012 by Louisa Chan Leave a Comment


3 Important Updates From Facebook and Google This Week That Will Change The Way You Do Business

Local Google+ Page

LINESPACE
A – Facebook release 5 different admin roles with different admin rights.
What does that mean for you?


That means you now can decide how you want to delegate functions and responsibilities for managing your Facebook Business Page while maintaining control of permissions and rights for each of the administrators instead of giving them all  the same level of rights.


This is especially helpful if you outsource your marketing of Facebook to external consultants or agencies.


B – Facebook now allows you to schedule status updates ahead of time – for up to 6 months and in increments of 10 minutes. You need to schedule your updates at least 10 minutes after the time you create the update.
Why is this useful?


There are many good reasons you may want to schedule your status updates (check out this post). If you have been using third party apps to do this you would have noticed that less of your status updates reach your audience.


With the new feature which is from within Facebook, I am going to guess that Facebook will give preference to posts scheduled with this way than those done using third party apps. At the moment, the “reach” count is not shown if you use Buffer or Hootsuite but it is shown when I use Facebook’s internal scheduling function.


C – Google just dropped us a another piece of news after the recent Google Penguin update.


Your Google Local Business Listing will soon be a thing of the past. Yes, Google is retiring its very own Google Local Pages and replacing it with Local Google+ Page. Ok That is a mouthful. But what does that mean to you?


If you are a local business or know someone who has a local business then you will be affected in these ways:


1 -Ranking on local search will take into consideration social factors gathered on your new Google+ Local Page (on top of the existing factors).


2 – Entries on these pages will be indexed by Google, that means Google+ Local Page will help rank your business in search results.


3 – If you have a verified Google Local Business Listing, that will be migrated to a Local Google+ Page soon – you don’t have to do anything about it. But you do need to make sure that all your videos and photoes will be properly migrated over to the new Google+ Page.


4 – If you do not yet have a verified Google Local Business Listing then you will want to claim your Local Google+ Page soonest. At the time of writing this post, having a Google+ Page is not the same as claiming your Local Google+ Page. Eventually Google will merge these 2 pages. For now, things are kind of going through transition.

To set up or claim your Local Google+ Page, you must have a Google account. This appears as a new tab on your Google+ profile or business Page. 

5 – You will want to start using Google+ more to for your new page to rank. More on this in a later post, stay tuned!


Want to stay ahead of your game and get regular updates on tips for your business? Sign up here.

Filed Under: Blog, Facebook Marketing, Social Media Marketing Tagged With: Facebook Admin Roles, Facebook Scheduled Posts, Facebook Time Management Too, Google Local Business Listing, Local Google+ Page

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