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You are here: Home / Blog / Resources & Tips: Sept 29 2012

Resources & Tips: Sept 29 2012

September 29, 2012 by Louisa Chan Leave a Comment

Of Moon Cakes and Marketing Strategies, Facebook Gifts, New LinkedIn Endorsements and Much More


What Is Moon Cake Festival?


Happy Mid Autumn! Yes, we are celebrating Mid Autumn Festival already (sometimes referred to as the Moon Cake Festival).


A Moon Cake Message: I wrote about a Chinese folklore where a Han revolution was made possible by these moon cakes (made from lotus seed). Some powerful moon cakes huh?


Do you know that the strategy for the up rising was embedded in the moon cakes which were openly passed around under the nose of the Mongolians?


That’s smart marketing in today’s language. We have much to learn from the sages of old! 


See, smart marketing strategies are the underlying principles that will make the difference between the success or failure of a promotion. Business schools learn important marketing lessons from “Sun Tze Strategies” used thousands of years ago although the implementation of the strategies are now aided by technology and gadgets. 
 

In these weekly collection of resources, we highlight strategies, business and technology trends as well discoveries and changes in human behavioral buying habits and implementation tools that helps us execute our marketing strategies. Spend a little time to learn from these articles (not all are written by me) and you’ll grow your business much faster!  


This past week, we wrapped up an 8-week project this week but are just as busy helping small business owners put up websites as they gear up for businesses at the end of the year.


If you want to put up your own website (for free, in 2 minutes), here’s the video that shows you how – without any tech knowledge.
Click To Share or  Click To Tweet

And if you want us to give your website a makeover for the coming season just contact us and we will be in touch. Mobile strategies and coupons works well for local businesses (that includes massage therapists and chiropractors…).


So here are some tips and updates you’ll want to know about for your business:


Marketing

1 – Facebook launches Gifts: real products you can send to your friends
2 – LinkedIn Introduces Endorsements, Get Recognized For Your Skills
3 – WordPress The Emerging CMS
4 – How To Set Up Your Own WordPress Site
5 – What You Can Learn from Celebrities About Social Media


Share Our Joy

1 – We hit 20K views on YouTube! – glad you found them helpful. 

Share with us your success of the week/month. I started the ball rolling already! You could share about your new Pinterest pinboard that drew in 100 followers, or how easily you set up your new WordPress.com site or new marketing strategies that you are working on. Of if you come across a good piece of article send that in and we’ll published it here too.


I will be inspired and so will the rest of the readers. We can all benefit from this sharing. After all social networking is about connecting and sharing!


OK, that’s all for this week folks! Results of the survey have been published and once again, thanks for your participation!


Remember to “appreciate” the moon this Sun, It’s supposed to be biggest, roundest and brightest on Mid Autumn Day, that’s the 15th day of the 8th month of the Lunar Calendar. 

 

Filed Under: Blog, Resources & Tools Tagged With: Emerging Content Management System, Facebook Gifts, New LinkedIn Endorsements

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