Louisa Chan

  • About
  • Appreciations
  • Blog
  • Services
    • Digital Marketing Consultancy
    • Latest Corporate Training / Master Classes / Seminars
  • Contact
You are here: Home / Blog / QR Codes Making Appearances In Kuala Lumpur

QR Codes Making Appearances In Kuala Lumpur

April 14, 2011 by Louisa Chan 1 Comment

Do You Like This QR Code?
Get Read @ Ez.com/getereader. Scan This Code With Your Phone And See What Happens

You may have seen these strange little square boxes popping up in town, on name cards, magazines, shopping windows, product packaging, clothing tags, billboards, and even on T-shirts and stationeries.

These called QR codes short for Quick Response codes. Sometimes they are referred to as 2D Bar codes. They were first developed in 1994 by Denso- Wave Corporation in Japan.
These codes are readable by QR barcode readers and camera phones. Why do you need to know about QR codes? They can hold lots more information and marketers are using this tool reach prospects and consumers, to brand and provide information.
Japan, Korea and European countries have already been using these. US and the rest of Asia is now picking up in adoption rate. QR scanning is most definitely on the rise.
According to this info graph put together in Jumpscan, there is with a 1200 percent increase in scanning from July to December in 2010 alone. That is very healthy adoption rate.
Not only are the big brands are using them to assist with marketing efforts, small businesses and local businesses are also using them in all kinds of new ways to reach consumers.
QR Code InfoGraph by JumpScan
QR Code InfoGraph by JumpScan

 This info graph is compiled by JumScan, more information at Mashable. You can scan the AR Codes here and see hos this works.
Most often these QR codes bring you to the company’s product websites or to user review pages that gives information that helps you decide whether or not to buy a particular product or not.
I have my QR code on my business cards so my contacts only need scan the code instead of having to type in long URLs on their tiny QWERT keyboards to get to my site. And once it is scanned, it remains in their phone – I don’t run the risk of them misplacing my business cards.
 Offline groceries stores and food brands are also using these codes on the actual fruits and wrappers. One scan and you can see relevant nutritional and/or ingredient information about the product. Clients appreciate having more information before they make the purchase and these codes direct them to sources of data.
Business will display more QR Codes as there are more smartphone users. I saw it recently in a popular shopping mall in Kuala Lumpur on the front panel window of the store. Having a QR code alone may not increase your marketing effort but incorporating it into your total marketing plan will certainly make a difference.
Do you have a QR scanning application installed on your smartphone? You can download your bar code reader here, and it’ll decode these QR codes when you scan them with your phone. Try it.

Filed Under: Blog, Local and Mobile Marketing, Social Media Marketing Tagged With: 2D Bar Codes, digital Marketing, Local and Mobile Marketing, QR Code

Trackbacks

  1. R Codes Making Appearances In Kuala Lumpur « Coaching For Productivity Without The Stress says:
    April 14, 2011 at 5:14 am

    […] a 1200 percent increase in scanning from July to December in 2010 alone. More information here http://synergymarketingpro.com/qr-codes-making-appearances-in-kuala-lumpur/ Filed under Blog Post ← Mushroom for the day Next Post → LikeBe […]

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Creation and Marketing

Accredited by HRD Corp MY

Certified Professional Trainer (IPMA UK)

Teach Online

Click Here To Buy

Podcasts on Reflections

Reflections-Newletter

Get weekly tips on building an online teaching business.
 

News iTunes Stitcher

Search

Categories

  • Blog
  • Business Growth
    • Resources & Tools
    • Tutorial
    • Weekend Reflection
  • Coaching, Training and Teaching
  • Content Marketing
  • Heart-Centered Marketing
  • Local and Mobile Marketing
  • Personal Development
  • Social Media Marketing
    • eMail Marketing
    • Facebook Marketing
    • Google, Google Plus
    • LinkedIn Marketing
    • News and Media
    • Pinterest Marketing
    • Podcast
    • Video Marketing
  • Facebook
  • Instagram
  • LinkedIn
  • RSS
  • YouTube

Connect With Me

  • Facebook
  • Instagram
  • LinkedIn
  • RSS
  • YouTube

About Louisa Chan

Louisa is an Author, Content Strategist, Coach and Trainer. She helps you build rewarding businesses so you have the time to serve bigger purposes.

Find Out How

Get in Touch!

Get in touch anytime if you would like to find out more about having public or in-house corporate training or for for coaching for online teaching or content creation.

  • Heart-Centered Marketing
  • Content Marketing
  • Coaching & Training

© 2025 www.louisachan.com • Privacy | Terms of Service