Louisa Chan

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Strategic Training Alignment Consultancy

Looking for training?

If you are ready to dive into designing or delivery training digitally, Louisa can help you. She can also suggests ways of promoting your training using digital marketing

You’ll have a chat with her so she understands your online marketing goals before working out a training plan for you. And if you don’t have an online marketing plan yet, she’ll help you get the training consultancy done first.

Too often companies send staff for corporate training without aligning this to their online marketing plan.

That is such a waste.

Do you know:

  • How do you redesign your lessons for digital courses so they remain engaging?
  • How do you use microlearning in your e-courses?
  • Where are your ideal potential clients?
  • What are the platforms to best promote your courses?
  • How AI can assist, or if  you should get an intern to do the job

Today, social media training is typically outsourced to freelance trainers, who often do not get a chance to meet the clients, let alone understand their needs.

Often training providers (or agencies) too are at a loss as to what training is best for the client because they do not know much about online marketing. They play middleman between client and trainer by passing on questions and answers that require further clarifications.

It is dangerous to go for the cheapest training.

You will probably end up with regurgitated or out-dated material that has been scrapped from some train-the-trainer programs. Online marketing changes every week; for trainers to remain relevant and helpful they’ll need to invest in continuous learning.

Heart-centred trainers can’t afford to jeopardise their clients with outdated material or irrelevant training.

Here’s how you can benefit from having a strategic training plan:

  • Know why you need a particular training seminar or master class
  • Know how that will help you achieve your overall marketing initiatives
  • Know the type of training (online training or in-person live training seminars) you need
  • Not be busy but not productive

Do not send your staff to another training or workshop because everyone else is doing that.

Question For You

Are you looking for popular platform-specific training or training that will help you achieve your marketing goals?

Big difference.

Louisa will map out your training needs according to your online marketing effort. Take a holistic approach. Don’t skip the training alignment consultancy.

Talk to Louisa.

With her background in online marketing and training, she can work out your unique online training needs.

Contact Us

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About Louisa Chan

Louisa is an Author, Content Strategist, Coach and Trainer. She helps you build rewarding businesses so you have the time to serve bigger purposes.

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Get in touch anytime if you would like to find out more about having public or in-house corporate training or for for coaching for online teaching or content creation.

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