Do you remember who won the gold medal in the 400m back in 1992 at Barcelona?
No worries, I don’t either.
I went for my regular eye check up with the ophthalmologist this morning. Guess what?
I brought along a book (Finally Alive by John Piper) which I could not read because my pupils were dilated for the eye examination and my eyes could not focus.
Simply because there won’t be much awareness of your expertise nor traffic coming to your site.
So you spend on advertisement, or did a massive giveaway and people started coming to your site.
And they bounce off; they left as soon as they land on your site.
Some websites just annoy visitors. And those visitors probably may not visit your site again. Does your website push people away?
We’ve completed the mini-series on what to include on a functional minimum viable website (check out episodes 029-037).
If you prefer the 22:24-minute video-based webinar, you can sign up for the free membership here which gives you access to all previous webinars. (sorry, the membership site is at the moment not active).
In the full-length video-based webinar, we discuss:
And more …
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This Chinese proverb is commonly translated as
The teacher opens the door but the student needs to walk through it.
This is not far off except I doubt if Chinese masters, in ancient times, would open doors for their disciples even figuratively speaking. More likely it would have been the other way around. [Read more…]
You’re not sure if you are ready to choose “Yes” and move forward or to wait a little until you feel more ready.
Or at least, when you feel that the timing is right.
Inevitably, you’ve taken the middle ground. It’s not a “Yes now”, and it does not seem like a “No” either. It’s quite the safe place.
If your business doesn’t have a website, it’s time to get one – one with your own web address. Websites are no longer optional.
And if your website is looking dated, cluttered or if it’s not mobile ready, you’ll need a website makeover.
You may be aware that LinkedIn has members in 200 countries and supports up to 24 languages on its platform.
No, it does not translate your primary profile into 23 other languages.
But if you are fluent in another language, you could set up your profile in that language. [Read more…]
To attract savvy prospects, marketers today have to up their game and be helpful instead of just pushing salsy messages.
They are also expected to be authentic in their dealings.
There’s a definite shift from businesses being self-serving to being more client-centric.
This is not a new flag. No.
But it does attempt to show diversity being embraced.
Relationships are formed when there’s connection.
And that can happen when we try to enter each other’s world. [Read more…]
If you talk to a man in a language he understands,
that goes to his head.
If you talk to him in his own language,
that goes to his heart
Louisa is an Author, Content Strategist, Coach and Trainer. She helps you build rewarding businesses so you have the time to serve bigger purposes.
Get in touch anytime if you would like to find out more about having public or in-house corporate training or for for coaching for online teaching or content creation.